Love is like a plant, it is supposed to blossom.
In the initial years, it requires a lot of care to grow. If we are careful about that for at least a decade, it will automatically nurture itself later. Then it would become the strong tree, that gives shade and does not require much of nurturing.
But if we don’t nurture it in the start, it does wither. And slowly goes away.
Coming to the question: Does love die? Of course it does. When we don’t nurture the first few years with care and trust, be it in any relationship, nothing is left. If it is a relationship we cannot run away from, such as family, we learn to accept them – but there is hardly any connection. If there is a relationship that we can go away from – a partner, friend, business relationship – the best we could do for them is bless them!
Love, btw, begins with yourself. But that’s for another day.