What would you do and how would you act if you were not in the hype business? How your actions would be different if their were not to get likes and comments?
What if the ultimate goal of your work was to make a difference? Would you still do less work and check more of your notifications? Because you know what, let me share a secret: the more you work towards fulfilling yourself up and putting creativity out into the world that makes the lives of other people better, less will be your need for fame and accolades and likes and wows. Your actions will do the talking.
So what are you going to do and behave like if the hype business was abolished and making the world a better place by doing a little better work each day was a Universal Pledge?