Last week I read an excellent book.
An ambitious woman.
Built a unicorn from scratch.
Knows how to say no, over and over and over again.
However, I am not sure if I am going to recommend that book to anyone.
Two reasons:
1. The ending was abrupt. It almost defeated the human being we so admired through the 50+ chapters of the book. Your girl was not the only one who felt that, a lot of Amazon reviews also say the same.
2. The cover wasn’t WOW, which is the first thing people see before they go deep into the book.
What does it mean for someone who is planning to write a book or create a project?
a. Do not rush through the end, because you have timelines looming or because you are too tired.
I remember one of the books I ghostwrote the editor wanted to cut off all the transitions, but I was determined to keep them, because that was the thing that kept the entire narrative together.
b. Also, the cliche that “never judge a book by its cover” isn’t true I guess. We all judge a book by its cover. Taylor Swift spent entire 18 minutes in New Heights podcast explaining the reason behind her album cover. She also told why is something in capital and some “s” are written as “$” even if they are not offensive words. That too, despite the fact that most people are going to listen to her music not (perhaps) spend a lot of time on the cover.
So, it only makes sense for you and I to take care of the small (and the big things) too.
At the end of the day, your book is yours. Your work is yours. Your project is yours. It has your signature. Do not settle for anything less than excellent.
The chase for excellence will irk the majority who just want to move on, but excellence goes deep before it goes wide.
Better to irk others due to excellence instead of hate yourself due to lack of it.
Good books, bad covers
